BRANDING/INTERIOR ARCHITECTURE & DESIGN/SIGNAGE

BACKGROUND/
A visionary, £120m education-led regeneration project to relocate Hastings College to two new campuses. The iconic 22,000m2 development was a public-private partnership and includes a Primary Care Trust, branded retail outlets, art gallery, fitness suite, restaurant, cafés and business conference centre.

BRIEF/
Design a brand strategy, and interior design scheme that reflects the vision, aims and values of a 21 Century Further Education College.

KEY OUTPUTS INCLUDED/

  • Sussex Coast College naming and copy writing
  • corporate and associated branding awareness, promotional and advertising campaigns
  • interior design/architecture [Hastings and Ore Valley campuses]
  • bespoke furniture design
  • internal and external signage and wayfinding systems
  • campus information graphics
  • project management, planning and procurement
  • commercial strategy and retail development
  • web and communications design

OUTCOMES/
“Outstanding college buildings, facilities and resources”
Ofsted 2013

  • very high levels of student satisfaction and attainment
  • strong and consistent recruitment
  • excellent interface with local community and business
Sussex Coast